An interesting phenomenon is the\u00a0use of trademarks to own current events. \u00a0Every\u00a0major event seems to be followed by a series of trademarks applications by those who seek to claim ownership of\u00a0history, or at least the tchotchkes of history.<\/p>\n
It\u00a0wasn’t surprising, then, that Donald Trump’s surprising run for the presidency, spawned a number of copycats trying to own a piece of the event. \u00a0Donald Trump filed his first application on MAKE AMERICAN GREAT<\/strong> on November 19, 2012, just two weeks after the previous Republican nominee, Mitt Romney, lost to Barack Obama.<\/p>\n Since then, there have been nearly fifty\u00a0applications filed on the MAKE ______ GREAT AGAIN format, \u00a0including applications on nearly identical marks: Serial No. 86765056 on MAKE AMERICAN GREAT AGAIN<\/strong> for audio and video recordings; Serial No. 86958684 on\u00a0MAKE AMERIKKKA GREAT AGAIN<\/strong> for on-line store services;\u00a0Serial No. 86956810 on\u00a0LET’S MAKE AMERICA GREAT AGAIN!<\/strong>\u00a0for shirts;\u00a0Serial No. 87062839 on\u00a0MAKE AMERICA GREAT AGAIN<\/strong> for patches;\u00a0Serial Nos. 87231017 and 87231035 on\u00a0MAKE AMERICA GREAT AGAIN<\/strong> for beds and linens.<\/p>\n Then there are those that have capitalized on the phrase by adapting the slogan to their own purposes, such as:\u00a0Serial No. 87016324 on\u00a0MAKE OIL & GAS GREAT AGAIN<\/strong>;\u00a0Serial No. 87054734 on\u00a0MAKE MY BODY GREAT AGAIN<\/strong>;\u00a0Serial No. 87042380 on MAKE SOCIAL MEDIA GREAT AGAIN<\/strong>; Serial No.\u00a087234750 on\u00a0MAKE OUR PRESIDENT GREAT AGAIN<\/strong>, and\u00a0Serial No. 86754667 on\u00a0MAKE YOUR HAIR GREAT AGAIN<\/strong>.<\/p>\n The trademark register is an overlooked resource tool for seeing what has caught America’s attention. \u00a0Whatever it is, someone will make a T-shirt or bumper sticker, and try to own it, by filing a trademark application. \u00a0Own a piece of history, just $225 per class.<\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":" An interesting phenomenon is the\u00a0use of trademarks to own current events. \u00a0Every\u00a0major event seems to be followed by a series of trademarks applications by those who seek to claim ownership of\u00a0history, or at least the tchotchkes of history. It\u00a0wasn’t surprising, … Continue reading